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compared to the OEM enterprise's difficulties and difficulties, the independent brand of enterprises in the face of the financial turmoil will be a lot of calm. According to the survey of the China Federation of industrial economy, in the financial crisis, brand enterprises showed a strong resistance, and even against the market. This result applies equally to the brand enterprises in the leather industry. In the field of shoemaking as an example, some shoe-making enterprises mainly in export-oriented processing because of the financial crisis and the "starvation" in trouble, Hengda 30% growth in 2008 sales revenue of 08, especially in the second half of the year profit growth of 28%; Lining, Anta, XTEP and other published material orders will also show that the order will be growth of 30% next year, and the price is up 10%. this OEM (OEM) enterprise and its own brand enterprise "ice and snow double day" situation, investigate its reasons, mainly in the following aspects: from the development of the leather industry, since 2006, the Spanish burned shoes incident caused by international trade friction, domestic market competition becomes increasingly fierce, industry transformation has been brewing, pay attention to the long-term development of the enterprise brand also began early this round of industry reshuffle thinking and preparation, which won the initiative for the development of brand enterprises. AOKANG chairman Wang Zhentao told us that any industry has its development cycle, in a few years ago we feel the leather industry will undergo a transition period, the winter is coming, the industry reshuffle can hardly be avoided. Until the fish, fast fish eats the slow competition, that is now a lion on the tiger's competition, so he made "AOKANG to advance a warm clothing for the winter". from the perspective of the environment, some of the lack of competitiveness of small and medium enterprises have been eliminated, so that some of the market, this part of the market by brand enterprises quickly seize. At the same time, in order to boost consumption, brand enterprises to strengthen the joint and retail business group, through a variety of retrofit promotions, launched intensive promotion, profit to consumers, the promotion of enterprise brand sales is undoubtedly beneficial, but also promote the overall revenue increase. from the enterprise itself, the brand enterprises operating on the basis of mature, capital chain is in good condition, and has consciousness and crisis management mechanism, therefore, in the dawn of the crisis, the enterprise brand seemed at ease. "in the face of the financial crisis, we are very rational analysis of it, and consider the future development of the enterprise, we did not feel the frustration and despair, but more confidence, more opportunities to see the crisis." Hengda Group brand director Lu Haijuan's words, is that many brands business aspirations. In the spring of 2009 the drums sounded, and the brand enterprise more brewing a new round of brand promotion and leap, and in the terminal market in)The Portuguese footwear industry association of leather products and related accessories manufacturing (APICCAPS) news, 2007, the Portuguese footwear exports hit the best score in the last 20 years, total exports of 70 million pairs of shoes, an increase of 9.2% over the previous year, is the country's annual shoe production 90% and exports 1 billion 230 million euros, an increase of 5.5% over the previous year. Among them, the export of leather shoes 51 million pairs, an increase of 2.6%, and exports amounted to 1 billion 84 million euros, an increase of 5.2%. Rain shoes, plastic shoes and cloth shoes exports also increased by 20% compared with the previous year. Portugal shoes exports all over the world in 118 countries, the European Union is still the main market for Portuguese footwear exports. In 2007 the Portuguese exports to the EU countries, a total of 65 million pairs of footwear, including France, up to 19 million pairs, followed by Spain (11 million), Germany (12 million), the UK (8 million pairs), Holland (6 million 600 thousand). affected by the depreciation of the U.S. dollar, in 2007, the Portuguese foo Cheap jordans online twear exports to the United States, Canada and Mexico fell, especially for the United States exports decreased by 37.4%, only 600 thousand pairs, exports 14 million 500 thousand euros. However, with the popularity of Portuguese footwear, African Portuguese speaking countries, as well as China, the United Arab Emirates, Israel, Japan and South Africa have gradually become an important market for Portuguese footwear exports. (Editor: admin)About ASICS Tiger classic, each toe should effortlessly think of their GEL-LYTE series, whether it is III or V in speculative markets have a price matching. 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Color: Core Black/Core Black-Core Black Style Code: BY9512 Release Date: November 24, 2017 Price: $180 Nike Air Max 97 Color: Black/Black-Black Style Code: 918356-002 Release Date: November 2017 Price: $160 adidas NMD R1 Primeknit Color: Sea Crystal/Turquoise-Sea Crystal Style Code: CG3601 Release Date: November 2017 Price: $170 adidas Yeezy Boost 350 V2 Color: Blue Tint/Grey Three-High Resolution Red Style Code: B37571 Release Date: December 2017 Price: $220 adidas Yeezy Boost 350 V2 Color: Semi Frozen Yellow/Raw Steel-Red Style Code: B37572 Release Date: December 2017 Price: $220 Nike WMNS Air Foamposite One ??Shine?? Color: Dark Stucco/Dark Stucco-Black Style Code: AA3963-001 Release Date: Holiday 2017 Price: $230 Nike WMNS Air More Uptempo ??Shine?? Color: Dark Stucco/White-Black Style Code: 917593-001 Release Date: Holiday 2017 Price: $130Date: 2013-11-22 fan commissioning editor: Kobe Kobe I HD: historic moment - zoom IV review2006 - 81 this is the number 8 shirt and finally the most brilliant crazy. A single game of 81 points, although there is a single record of 100 points, but it has been dusty for 44 years. In 44 years, there were countless scores in the league, no one could score more than 80, even Michael Jordan, the basketball God, had not done it. This made the classic classic more like an ancient fairy tale until January 22, 2006. this is perhaps the single greatest show in twenty-first Century, more importantly, we can witness this is crazy. The ancient fairy tale always miles away, and witnessed a miracle can let us in the years after their grandchildren meanders. this incomparable performance, and ultimately to Kobe high finger pointing to the sky attitude ended, if you make a definition for this moment, then it should be: the peak.Kanye West (Kanye · West) the hip hop rapper, the influence trend of fashion is absolutely can not be ignored. And its announcement last year after leaving NIKE turned to Adidas Originals, although not yet revealed its cooperative products. Make everyone look forward to it. Recently, a photo taken at Adidas headquarters in Germany has revealed a clue. The news is that the highly anticipated Kanye West x adidas Yeezy 3 will be officially launched in the coming winter and will be available on a limited basis. Interested friends may wish to pay more attention to the follow-up reports of PKPOP. from air jordan 4 officially launched to now have 23 years, to commemorate its interview 23rd anniversary, this year Jordan Brand will focus on it as engraved shoes, has launched a variety of engraved products, this is the 2006 version of "Military Blue" color on the stage, this pair of shoes for men the feeling shows between the lines. The colour of shoe money is quite relaxed, the ornament of blue part does bring out the rigorous and domineering manner of military uniform, at the same time also have no lack of lively sense of movement. This replica will be on sale in June 9th this year, with a price of $160 (about 1000 yuan). The dead faithful of Air Jordan 4 are waiting for the arrival of June.Nike LeBron 12 is clearly a Ledao current shoe maze Tianjin topic, James of the Nike Lebron 11 dissatisfaction and abandoned, let the Nike team to speed up the launch of the new boots, and this pair of Nike LeBron 12 can replace Lebron soldier James once again become the new favorites? This is expected to double as the first color Nike LeBron 12 with mint green Flyknit woven vamp collocation colorful crystal cushioning bottom, black shoes side fixed and stability, the follow-up report for more details please lock the fashion information. 1.jpg (56.43 KB, download times: 16) download attachment 2014-6-22 upload at 13:44 1403420759135.jpg (132.28 KB, download times: 14) download attachment 2014-6-22 16:27 upload Nike LeBron 12, lbj12 00 adidas can savage rise, Kanye West absolutely can not do nothing. After combining their powerful influence with Adidas's athleticism, Yeezy became the only sneaker that could rival Air Jordan. The day before Kanye appeared in Calabasas, and his feet a pair of new YEEZY Runner once again become a hot topic. Its retro lines revealed a strong figure, and 3M reflective details also make this paragraph more suction eye, but the whole black design or to make the whole slightly calm. kanye-west-black-yeezy-runners.jpg (558.58 KB, download times: 0) download attachment Kanye West kisses the new YEEZY Runner 2017-7-20 08:53 upload YEEZY Runner 00 adidas Skateboarding Stan Smith Fresh Green launched a new color in the coming year, Green Suede Shoes collocation gray and white collocation in detail, in the end, the whole shoe is very fresh, do not know whether you will become the new favorites? 1391314679517.jpg (109.79 KB, download times: 0) download attachment 2014-2-2 1〉After Air Jordan 7, Jordan Super.Fly 4 Jordan Brand invited overwhelmed with the interpretation of the classic Bugs Bunny legend. With red and green lined the black mesh, tongue and inside by the fluorescent color decoration, with black midsole and heel diamond TPU. release date: July 1stPrice: jordan-super-fly-4-marvin-the-martian.jpg (137.17 KB, download times: 1) download attachment Jordan Super.Fly 4, Marvin, the, MartianUpload 09:38 2015-6-30 jordan-super-fly-4-marvin-the-martian-1.jpg (270.75 KB, download times: 1) download attachment Jordan Super.Fly 4, Marvin, the, MartianUpload 09:38 2015-6-30 jordan-super-fly-4-marvin-the-martian-2.jpg (216.34 KB, download times: 1) download attachment Jordan Super.Fly 4, Marvin, the, MartianUpload 09:38 2015-6-30 jordan-super-fly-4-marvin-the-martian-3.jpg (152.1 KB, download times: 1) download attachment Jordan Super.Fly 4, Marvin, the, Martian 2015-6-30 09:38 upload Jordan, classic, legend 00 1985 Michael Jordan in Italy to participate in the rebound dunk contest held by Nike, smashing a scene for design inspiration, Air launched the Shattered Jordan 1 Backboard color, and Jordan brands in June also brought us the engraved version of this paragraph. Recently, it was learned that another color reversal of Ai〉[Chinese shoes Network - Brand News] Olympic basketball Yao Ming did not wear shoes, perhaps the greatest Olympic regret. By Peak has sponsored over 13 NBA players, not a farewell game because of a foot injury, while wearing a big Yao Ming international, but eventually lost due to injury and ended sports career. This is China's largest sports brand tangle. After all, the Chinese sports brand company lacks sufficient influence in the international arena. I have been reflecting on these years, including the quality of Chinese brands, including Olympic, has no less than international competitors, but why still can not win the world's attention? Our Mishap is: although the brand, but the lack of international elements. To address this bottleneck, our business has also been active. The easiest way is to register a brand overseas, back home; the other is to set up plants overseas, but in the sporting goods industry, there is no business dare overstepped, because ultimately must return based on sales of brand value. Our brand clout Where? internationalization can not crash I can say without exaggeration to say that the Olympic was the first to take the international brand strategy. Fortunately, we not only did not fall in the international difficult journey, but also the United States stopped a foot, listed in Hong Kong. Some people say, "Why Pick ranking in the country better than Li Ning, Anta?" My interpretation is that competition should be placed in any industry for 30 years, 50 years, or even more than 100 years. Pick of the strategy is clear, rather to foster international elements, slightly slow down some of the rhythm, map is the future of sustainable development. We did what the previous 20 years? We implemented in two phases five basic work. The first stage includes: international brand positioning, improve management standards. Our initial creation of corporate intent, is to make basketball shoes, Nike OEM, the results did not achieve, then find the order, but because we do not have the brand, but was asked to pay the deposit. To survive, we are forced to create their own brand first - Fengdeng card. However, we found that the domestic competition the outset has been the homogenization. Life and death, we decided to change the brand, Pick resulting meaning is to match Nike. From the positioning that since we strengths in basketball shoes, it would focus on professional basketball equipment, make a champion segments. At that time we propose to intervene in the world's core NBA basketball tournament, a lot of people do not believe. rival Nike, we need international quality standards. We conducted the ISO9000 certification, and later carried out ISO8011 certification. On the one hand to protect the Olympic product quality meet the export standards, on the one hand the United States to lay the foundation for the landing. "internationalization" In today's business world is a fashionable topic, but objectively, the majority of enterprises utilitarian tendency serious thought to take advantage of the economic downturn in Europe and America, we can seek to enter. The fact is that we can export products, but can not output the brand, we still need to bow in accordance with international rules of the game, from the basics. complex environment is the norm Chinese brand to international, in Europe and America need to do three things: conduct, Ericsson, this legislation. This is also the basis of our second phase of the three, it is to fight in Europe, "identity card", sought after for influential people, for global enterprise. We in the United States to adhere to register for 15 years, we have experienced again and again from the application was rejected, and then the prosecution process, and finally got the certificate in 2009. Chinese brand to visit the United States, too hard to have this off. attract European and American consumers, our strategy is celebrity. The first step is to intervene NBA, sponsored players. The NBA is the core of the world's basketball tournament, a popular gathering marketing. Americans, Europeans began to notice the presence of Olympic, they began to believe that since the Olympic could be worth tens of millions of NBA players to accept, as evidenced by the Olympic values. Therefore, the Chinese brand in the international operations, be sure to consider what you end up with market demands are. To fully accept a brand in Europe and America, will see the brand's production company. If Peak or closed a Chinese company, will hinder the European and American consumers to understand, this is the reason we chose a more open capital listed in Hong Kong. In this way, European consumers may also be investors in our stock. Now, most companies blame the development of consumer downturn of inflation, monetary tightening. Peak also after four macro-control, and each time the results are tightening. However, we still insist on creating international brands, and confidence does not change. Our revenue growth of 24.7 percent in the first half of the reason is because our international elements opens up new consumer space. (Chinese shoes Network - the most authoritative and most professional Footwear News)Air year is the 20 anniversary of the 12 generation Jordan 2016, this year has been exposed a variety of color Jordan12 Air, and has been selling some of the shoes. Today is Air Jordan 12 "The Master" on sale, I believe you just experienced a reign of terror to grab shoe wars. I hope you can buy the original price. Take this opportunity, we have brought the foreign media selected the 12 generation Top 10 color. Jordan 10.Air 12 GreyFlintJordan 8.Air 12 BlueFrenchJordan 8.Air 12 BlueFrenchJordan 7.Air 12 UNC/MeloJordan 6.Air 12 TaxiJordan 5.Air 12 CherryJordan 4.Air 12 ObsidianX Air Jordan 123.PSNYJordan 2.Air 12 PlayoffsJordan 1.Air 12 GameFlusource: kicksonfireAs its name, Nike Air Zoom KD9 reflects the continuous progress of play, but also represents the evolution trend of basketball shoes. In order to meet Kevin Durant (Kevin Durant) signs of the versatility and amazing stadium coverage (a game run nearly 6.4 kilometers, a season to run 15 marathons), equipped with advanced Nike Flyknit KD9 and Zoom Air structure, specifically targeted at the needs of basketball to ensure support, comfort and response. Air Jordan 12 "Wolf Grey" new object and sale information 2016-04-22 12:09:29 Air Jordan 12 "Wolf Grey" earlier reported for everyone, today once again exposed a new kind of photo and sale information. The shoes are made of gray, silver buckle and blue JumpMan, so the color is not monotonous. Different material of vamp makes its texture fully guaranteed. It is reported that the shoes will be on sale in June 25th, the number of 130690-007, priced at $190, interested friends may wish to focus.